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New Year and Christmas 2027: the heated room sets the deadline

Low winter arrangement with fir, cones and red roses on a table

Winter arrangements do not fail because of the cold. They fail indoors, where the heating dries the air, a radiator sits under the window and the room runs several degrees warmer than any flower would choose. A stem that gives ten days in autumn gives four or five in that air. Everything else about a festive arrangement is a matter of preference, and this part is not.

Conifer is the component that ignores it.

What holds and what gives up first

Noble fir keeps its needles far longer than ordinary spruce and holds a resin scent for days, which is why it goes in as the base rather than as decoration. Cones, eucalyptus, berried branches, dried citrus slices and cinnamon sticks work on the same principle, since none of them depends on water. Above that base, amaryllis takes a large volume with a single stem and opens inside the arrangement. Spray roses, lisianthus, carnations and chrysanthemums are the cut flowers that tolerate dry heat best. Tulips and narcissi are already on sale in December but want cool air, and over a radiator they stretch and lean within a day, which is ordinary behaviour rather than a fault.

Hyacinth goes in for the scent and belongs at the edge. Put it there and it can come out again if the room turns out to be too small for it.

After the holiday

The conifer outlives the flowers by weeks. Once the buds are finished, the arrangement can be stripped back to fir, cones and eucalyptus and left on a windowsill into the middle of January. The foam is allowed to dry out, the decorations come off into a box, and what remains still looks deliberate rather than leftover.

That afterlife is the strongest argument for a foam base over a wrapped bouquet.

The table decides the height

A festive table is almost entirely covered by the time people sit down. A tall vase gets moved off it within half an hour. A low arrangement in a pot cover or a wooden crate stands between the plates, leaves sightlines alone and does not go over when somebody reaches across for the salt. Warm lamplight also shifts the palette, so lilac drifts towards grey, pure white yellows slightly, and red and burgundy gain weight and take the attention.

The wrapped bouquet still has its place, though it is a doorstep gift rather than a table one. Somebody has to unwrap it, cut it and find a vase, and on that particular evening nobody wants the job.

Who receives it, and when

Festive arrangement in a wooden crate with spruce branches and candles

A gift for the host should not need managing. In the middle of cooking, nobody is going to hunt for a vase and shift pans to make room, so a box or a pot cover with soaked foam removes the whole question. Older relatives are usually better served by the same thing, since it does not ask for a daily water change.

Corporate deliveries go out earlier than the calendar suggests, because offices empty before the last working day and an arrangement that arrives at a closed reception will stand there until January. Twenty matching pieces is a purchase order rather than twenty bouquets, and a week of notice is the minimum that makes it work.

Demand around New Year and Christmas collapses into a few days, and inside that window the choice is decided by what reached the cold room in time. A specific colour, a named variety or a large amaryllis needs a request placed a couple of weeks out. Closer in, a florist builds from what is in the fridge and substitutes items without asking, unless you have said otherwise.

One habit extends a winter arrangement further than any other: moving it overnight to the coolest room in the flat. In Sao Paulo that usually means the one furthest from the radiators.

Useful Information

Frequently Asked Questions

Everything you need to know about ordering and flower delivery

🛒
How do I place an order?
  1. Choose a bouquet from the catalog or describe your own version
  2. Click Add to Cart — the item will appear in your cart
  3. Add bouquet extras if you'd like
  4. Click the cart icon in the upper-right corner
  5. Fill in your details and click Send
  6. Done! We'll get in touch within 5 minutes
or

Contact Us by phone or through our online chat — we'll help you choose and place your order

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Is delivery free?

Yes! Delivery to Sao Paulo is completely free if the address is within the city center.

For outlying areas, a small surcharge applies. See the Delivery

Can I schedule delivery for a specific time?

Absolutely! When placing your order, specify your preferred delivery time. We deliver during morning hours as well as late in the evening.

For surprises, we recommend ordering in advance — that way we can time the delivery perfectly. If timing is critical, write to us on Telegram — we'll coordinate everything down to the minute.

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What payment methods do you accept?

Online payment — pay quickly and securely directly on our website.

We accept Visa and Mastercard bank cards, as well as PayPal.

For more information, visit the Payment page. If you have any questions, contact us.

🎨
I want a custom bouquet — is that possible?

Absolutely! Our florists will gladly assemble a bouquet based on your description, photo, or mood.

Describe it here what your perfect gift should look like, or contact us — we'll find the best option together.

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Can I include a greeting card or note?

Of course!We include a free gift card with your order. Just write your message when placing the order.

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What if no one is home to receive the delivery?

Don't worry! Our courier will call the recipient. If they're temporarily away, we'll wait or arrange a convenient redelivery time.

If it's a surprise and you'd prefer no calls, let us know in advance and we'll find the best solution. Your order will be delivered either way!

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How long will the flowers last?

We work only with fresh flowers — bouquets stay beautiful for 7 to 14 days or longer with proper care.

Every order includes a brief care guide. The secret to a long-lasting bouquet: fresh water, trimmed stems, and a cool spot away from direct sunlight.

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